“The Bikini Lab is a design experiment pulling inspiration from field influences such as pop art, music, culture and fashion. The Bikini Lab’s method of mixing trends, silhouettes and styling is guaranteed to meet each girl’s fashion wants and style needs. The Bikini Lab swimwear is infused with cutting edge fabrication, unique hardware and nontraditional styling. Like any good experiment, this brand has the capability to adapt to the latest trends, and as a result, its swimwear will always look modern and chic. More importantly, The Bikini Lab offers young women the trendy styles they crave, but with prices they can afford. The end result is simple: swimwear from The Bikini Lab = fun, cutting-edge fashion.
The fashion-forward Bikini Lab girl strives to identify emerging trends and incorporates them into their lifestyle. Whether it be the latest silhouette or detail, the Bikini Lab girl stays on trend. Soft, removable pads are included in most tops. Push-up bras and tops with added enhancement continue to have great sell through at retail. Each suit has been styled with a unique embellishment or print for added style and flair. Fringe embellishments remain popular at retail.”